Post by account_disabled on Dec 25, 2023 6:27:35 GMT
Aemergence of players who will want to make the link between the brands information cookies first and those in the advertising ecosystem Google and Facebook. On the issue of cookies and to compensate for their removal Rmi Aubert says it will be important to work on user intention algorithms. With consumer behaviour being instantaneous the lack of information for path reconciliation does not necessarily represent a genuine challenge. We are reaching a tipping point but there are still reasons to be optimistic.
Mathieu Llorens AT Internet Mathieu Llorens talks about a tipping point With the end of cookies data control is about to be entirely in the hands of Google. The American company has managed to hijack the GDPR in favour of its Chrome browser and its logged universes. Nevertheless there is still reason for optimism as almost all US states have filed complaints related Phone Number List these privacy and abuse of dominance issues. The entire digital ecosystem in France and elsewhere has an interest in keeping the Internet open and free of cartels for healthy competition that promotes the development of businesses. A brave new world How can we reverse the trend of an Internet that is closing down How will French solutions be able to conquer new market segments What strategies should be put in place and what can be expected from public policies for the data sector French technology is well developed but we need to be able to better market our knowhow.
Rmi Aubert AB Tasty Rmi Aubert looks at the specific nature of the US market which is much larger than the European market Europe is not sufficiently incorporated in legal and business terms. A global alignment of European markets would be a good basis for the expansion of companies in the digital and data sector. European technology is stateoftheart but the point of improvement is in marketing to be able to better sell our knowhow.
Mathieu Llorens AT Internet Mathieu Llorens talks about a tipping point With the end of cookies data control is about to be entirely in the hands of Google. The American company has managed to hijack the GDPR in favour of its Chrome browser and its logged universes. Nevertheless there is still reason for optimism as almost all US states have filed complaints related Phone Number List these privacy and abuse of dominance issues. The entire digital ecosystem in France and elsewhere has an interest in keeping the Internet open and free of cartels for healthy competition that promotes the development of businesses. A brave new world How can we reverse the trend of an Internet that is closing down How will French solutions be able to conquer new market segments What strategies should be put in place and what can be expected from public policies for the data sector French technology is well developed but we need to be able to better market our knowhow.
Rmi Aubert AB Tasty Rmi Aubert looks at the specific nature of the US market which is much larger than the European market Europe is not sufficiently incorporated in legal and business terms. A global alignment of European markets would be a good basis for the expansion of companies in the digital and data sector. European technology is stateoftheart but the point of improvement is in marketing to be able to better sell our knowhow.